Non Surgical Pain Management – Inter Active Rank Marketing

PPC Success Stories

A Showcase of Success: ‘Non-Surgical Pain Managemen’ Portfolio – An Avg. 20 New
Patients Monthly

The Project Overview: We have successfully executed Google Ads campaigns for a Non-Surgical Pain Management physician based in Charlotte, North Carolina, offering a comprehensive range of services. Through their services, they help patients find relief and improve their quality of life. Targeting back pain, knee pain, and joint pain with the primary objective of enhancing the client’s online visibility and attracting new leads.

The Challenge

Standing out in a competitive market.
Addressing challenges of market saturation.
Enhancing strategies for consistent patient acquisition.
Streamlining appointment booking processes.
Building and maintaining patient trust.
Implementing strategies for long-term patient loyalty.

The Outcome/Results💥🚀

Generated 66 conversions at a cost/conv of $92.02 in the last 3 Months. That’s an average of welcoming 22 new patients every month.

Measurable results and outcomes achieved

Timeframe: in last 3 months

Ad Spend: $6,073.05
Ad Clicks: 2,601
CTR: 1.71%
Avg. CPC: $2.33
Conversions: 66
Cost Per Conversion: $92.02
Conv. rate: 2.54%

(This is how we steadily managed and maintained the Ad spent and Conversions in last 3 Month)

1. Thorough Industry Research and Client Communication:: – Conducted comprehensive industry research and engaged in extensive client communication.
2. Enhanced Online Visibility through Keyword Optimization:: – Executed an in-depth keyword research strategy.; – Optimized website meta tags and improved the Google listing to boost online visibility.
3. Streamlined Booking Process for Lead Optimization:: – Optimized the lead form, ensuring a user-friendly and easily submittable experience for streamlined booking.
4. Ad Copy Relevance through Campaign Structure:: – Utilized insights from research to construct a campaign structure with a focus on ad copy relevance.
5. Optimized Lead Generation with Smart Bidding:: – Implemented conversion-focused smart bidding strategies to optimize lead generation.
6. Data-Driven Improvements for Ongoing Success:: – Leveraged data-driven improvements and ongoing maintenance for sustained campaign success.
7. Strategic Quick Wins for Immediate Impact:: – Introduced “quick win” improvements in the initial months, including call ads, a smart search campaign, and enhanced text ads conversion campaigns.; – Gradually increased spend over time to kickstart sustained growth in leads.